Ketel One Vodka – True Gentlemen’s Club

Ketel One wanted to assert itself online as the number one premium vodka for discerning gentlemen. Building on the current "Gentlemen, this is vodka" campaign, we created an experiential hub within Facebook aptly named The True Gentlemen's Club. Visitors are enc... Read More

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Armor All Hot Body Academy

Armor All, a popular brand of interior and exterior Car Cleaning products, was looking to contemporize their brand, and educate their consumer on the benefits of Armor All as a total car care solution. Knowing that cars + eye candy was a sweet spot for the 18-34 ta... Read More

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WonderBra – Beauty Comes in Every Size

Instead of responding to women with size zero pants and perfect breasts, research showed that WonderBra’s target felt more of an emotional connection to the idea that all shapes and sizes can feel sensual and beautiful. Hoping to refresh consumer perception about... Read More

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My top 5 Superbowl 2010 commercials

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[youtube]http://www.youtube.com/watch?v=lEXZ2hfD3bU[/youtube]

Well, another Superbowl has come and gone and I must say I am  happy with the outcome. New Orleans played amazing all season long and Drew Brees deserved his. Congrats Saints! But what every one else is talking about today are the Superbowl commercials. I must say that this year’s weren’t as funny as normal but there were a few gems. As always the E*Trade babies rocked, I love that campaign. Makes me laugh every time. Read on for my full top 5.

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